News & Insights

Restaurant Tech: Streamline Reservations, Orders & Payments

Written by Miguel Varela | 23 Jun, 2025

Unlock operational efficiency, boost revenue, and delight customers—this is restaurant digital transformation in action.

Why “Restaurant Digital Transformation” Matters

Digital transformation means integrating technology in restaurants at every level—from reservations and orders to payments and analytics. It’s not just a trend; it’s essential for relevance, efficiency, and profitability. According to research, restaurants face challenges like resource constraints and resistance to change—but those embracing technology gain measurable advantages .

What’s in it for you?

  • Faster processes

  • Fewer errors

  • Smarter marketing

  • Happier customers

1. Online Reservation Systems: More Control, Less No‑Shows

An effective restaurant online reservation system gives you real-time visibility into bookings, reduces phone hassle, and drives higher conversion. Integrated platforms help:

  • Manage capacity and allocate staff efficiently

  • Automatically send confirmation and reminder emails

  • Lower no-show rates

This enhances customer trust and increases table turnover—directly impacting your bottom line.

2. Digital Ordering Systems: Streamlined & Accurate

Digital ordering—via app, website, tablet, kiosk, or QR code—speeds up operations and reduces errors. In one study:

  • Order accuracy and speed improved with digital orders directly entered to kitchen systems.

  • Fast-food chains like Burger King, KFC, and Shake Shack saw kiosk orders reach half of all sales—boosting average check size by ~10%.

Plus, contactless dining via QR menus and tablets reduces labor strain and enhances customer control over timing and payment.

3. Mobile Ordering & Payment Solutions = Convenience × Loyalty

Apps are more than ordering tools—they drive loyalty. Consider these results:

  • McDonald’s digital sales hit $20 billion in 2023 with 150 million active app users.

  • Chipotle’s “Chipotlanes” drive-throughs, paired with digital orders, raised sales by 10–15%.

  • Self-branded apps help restaurants bypass third-party fees, keep full guest data, and control the brand experience—without commissions.

Your benefits: faster service, upsell opportunities, loyalty metrics, and cost savings.

4. Tabletop & Kiosk Automation: Turn Tables Faster

Tabletop tablets and kiosks automate ordering and payment right at the table. Ziosk tablets, already in chains like Chili’s and Yard House, let guests reorder and pay themselves—accelerating table turnover and freeing staff. Similarly, Presto systems (voice ordering, tablets, kiosks) increase check totals and speed up service by ~10 minutes per table.

5. Analytics & Inventory Automation: Smarter & Leaner

Automation tools handle inventory, procurement, and reporting—so you don’t have to. Cases like Taco Bell India’s Mastercard implementation delivered real-time stock insights, slashed waste, and optimized ordering procedures. Cloud‑based POS platforms further empower data-driven decisions without heavy IT overhead.

6. AI & Smart Tools: The Cutting Edge

AI is the next frontier:

  • Dine Brands (Applebee’s, IHOP) is deploying AI assistants, cameras, and predictive tools to streamline operations and upselling.

  • McDonald’s is rolling out internet-connected kitchen gear and AI-driven drive-throughs to reduce errors and forecast equipment failures.

AI is no longer futuristic. It’s here, and it’s changing the way hospitality businesses operate—from front desk to back office, from guest expectations to daily operations. Are you using AI to solve real problems—or just reacting to the buzz?

Your Roadmap: Smart, Step‑by‑Step Adoption

  1. Start simple—launch branded online ordering (save on fees, own data) .

  2. Add mobile ordering + payments—gain convenience, loyalty, upsells.

  3. Deploy table or kiosk automation—increase speed, accuracy, and table turnover.

  4. Integrate inventory & analytics—control costs and scale easily.

  5. Explore AI support—use intelligent tools for operations and service.

Evergreen Value: Why Invest Now

Digital transformation delivers benefits today, and sets you up for tomorrow:

  • Short‑term wins: smoother service, fewer errors, higher check sizes

  • Mid‑term growth: stronger repeat business and data insights

  • Long‑term resilience: buildability, scalability, and industry leadership

This becomes your evergreen advantage—customized for your restaurant, built to last.

In Summary

Embracing restaurant automation solutions, digital ordering systems, and restaurant online reservation systems isn’t optional—it’s essential. From boosting efficiency to increasing revenue, controlling costs, and building loyalty, digital transformation is your roadmap to success.

“If you’re not digitizing, you’re falling behind—and missing out on real, measurable gains.”

Let technology work for you, so you can focus on what you do best: serving great food and creating memorable experiences.

 

References

BentoBox (2020) Direct Online Ordering System Advantages for Restaurants. Available at: https://www.getbento.com/blog/direct-online-ordering-system-for-restaurants/ (Accessed: June 2025). onosys.com+15getbento.com+15getbento.com

BentoBox (n.d.) Restaurant Online Ordering. Available at: https://www.getbento.com/products/online-ordering/ (Accessed: June 2025).

Fishbowl (2024) Restaurant Digital Transformation. Available at: https://www.fishbowl.com/blog/restaurant-digital-transformation (Accessed: June 2025). 

Fishbowl (2024) 10 Game‑Changing Benefits of Online Ordering Systems for Restaurants. Available at: https://www.fishbowl.com/blog/online-ordering-benefits-for-restaurants (Accessed: June 2025).

Publicis Sapient (2024) How Restaurants Use Digital to Boost Customer Loyalty. Available at: https://www.publicissapient.com/insights/restaurants-revamp-loyalty-with-digital-focus-to-win-back-customers (Accessed: June 2025).

Publicis Sapient (2025) How Restaurants Can Be a Model for Digital Transformation. Available at: https://www.publicissapient.com/insights/how-restaurants-can-be-a-model-for-digital-transformation (Accessed: June 2025).

Eater (2025) How Fast‑Food Apps Took Over The Drive‑Thru. Available at: https://www.eater.com/24374005/fast-food-apps-deals-loyalty-programs (Accessed: June 2025).

The Wall Street Journal (2025) Applebee’s and IHOP Plan to Introduce AI in Restaurants. Available at: https://www.wsj.com/articles/applebees-and-ihop-plan-to-introduce-ai-in-restaurants-61770ca5 (Accessed: June 2025).

Restaurant Technology News (2025) Dine Brands Dishes Up AI to Streamline Restaurant Operations at Applebee’s and IHOP. Available at: https://restauranttechnologynews.com/2025/06/dine-brands-dishes-up-ai-to-streamline-restaurant-operations-at-applebees-and-ihop/ (Accessed: June 2025).

Food & Wine (2025) Takeout Used to Be a Convenience, Now It’s a Culture. Available at: https://www.foodandwine.com/restaurant-takeout-trend-national-restaurant-association-report-2025-11733929 (Accessed: June 2025).

Metrobi (2025) Top 10 Best Ordering Systems for Restaurants in 2025. Available at: https://metrobi.com/blog/top-10-best-ordering-systems-for-restaurants-in-2025/ (Accessed: June 2025).